14 May, 2008
Sell Them What They Want, Give Them What They Need
Posted by: Kimberly Edwards In: Little Known Marketing Secrets|Small Business Marketing Magic
There’s an old saying that you should find a need, fill it, and you’ll get rich. It’s not really true. You need to find a want and fill it. People don’t always want what they need. They need to eat right, but they don’t. They need to stop smoking, but they don’t. They want to [...]
