Ever Thought of Hiring an Ad Man?

7
Sep/08
2

Have you ever felt that creating your advertising campaign is just either too much work, will take up too much of your time, or you’re not confident in your ability to advertise it yourself?

Have you ever considered using an advertising agency?

Honestly, you DO NOT NEED to be an expert at everything to run your business, or you would be able to be a one-man show…You’d also be a burnt out one-man show! There are times you MUST learn to delegate…

Frank Ginsberg is an ad man at Avrett Free Ginsberg in New York, a 29-year old agency, and their $380 million company thrives on high energy and non-traditional marketing techniques, mixed with a close family environment with great teamwork.

As with all great people in charge realize, change is growth, and Frank Ginsberg is no exception to the rule. He believes that the younger employees bring in fresh ideas and epitomize new advertising trends.

If you just find the task of creating your advertising campaign too daunting, consider using someone like Frank Ginsberg and their team of professionals to orchestrate a successful advertising project for your business or products/services.

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I hope you find this information to be a Good Resource from The Small Business Marketing Blog! Until next time…

Happy Advertising,

Kimberly Edwards :)

P.S. What is your experience with using advertising agencies, if you’ve ever used them? Let us know by Commenting in the Comment Box Below!

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Comments (2) Trackbacks (0)
  1. Sparky
    8:27 pm on September 20th, 2008

    Using an Ad Man can be very expensive. Roll up your sleeves and learn some new things online – blogging, SEO, strategic partnerships. You can do plenty yourself without spending a ton on an endeavor such as Ad spending that will get you a better ROI.

    Sparkys last blog post..Credit crunch hits small businesses

  2. Kenney
    9:12 pm on February 2nd, 2009

    Yes, using an Ad Man can be expensive, if you don’t know what you’re doing … But the only reason this post was added was to help some small business owners, who are going to use one anyway, find a pretty solid one. One that is of high energy and uses non-traditional marketing techniques… and hopefully they will use the direct response marketing and advertising strategies that we talk about in small business marketing magic…

    As a small business owner you can’t do everything yourself, but you should either be in control of or have a very close watch on the front end of your business and systemize the backend. On this blog I talk a lot about doing the advertising and marketing your self, because ad agencies use traditional types of marketing strategies that won’t bring you in a buck now… and you can’t afford to wait to see results from your advertising efforts.

    Should you roll up your sleeves and learn new marketing online marketing and advertising strategies… YUP! You sure should, But NOT because they are free, but because they’re effective.

    Learning new strategies so that you have a great understanding of them and implementing them your self are two different things too. If you have the time or budget is small then yes learn them and implement them yourself, but it won’t allow you to be as productive as you could be. Remember your time is money.

    And ROI is awesome, but fast returns on your ROI is even more awesome. When you place ads you see results now, it’s an immediate strategy. It brings instant results. So, blogging and SEO are long term strategies that are effective and bring in an awesome ROI, but just know that the results can take a little while to see.

    What should you do? Both. Mix in placing direct response ads (based on your budget) with SEO and blogging, and well, strategic alliances is something that every business should be working on anyway.

    Thanks for commenting Sparky, hope you come back, love the passion and info.

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