The Small Business Marketing Blog

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Discover over 100 truly different ways to attract ideal new clients, customers and patients like bees to spilled honey!

Members of our programs have discovered how simple it is to make more money per month than they used to make all year…more money than they have ever even imagined possible!

The system that has been developed, perfected and proven, eliminates old-fashioned cold marketing grunt work or wasted advertising once and for all! Whether you own a business, professional practice or are in sales for an employer, they can show you how easy it is to solve your biggest problem…

How To Get A Continuous Stream Of Qualified, Interested Prospects And Customers To Come YOU…Every Single Day!

This program was specifically designed to make sure you increase your sales and profits in the shortest time possible. These powerful formats can be put into action IMMEDIATELY. The Small Business Marketing Magic - 101 Secrets Program works for any type of business.

If you sell by mail, it will work like crazy. If you have a service business, it will grow your client list by leaps and bounds in record time. Do you own a retail store? Then get ready for an amazing surprise, because this program will increase store traffic like nothing you’ve ever seen.

The fact is, this program is so powerful and so flexible, I can’t think of a single business that couldn’t get immense benefits from it immediately.

The manual for this program is designed to [Read more →]

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Tags: Good Resources, Marketing Secrets, Small Business Marketing by Kimberly Edwards
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Discover over 100 truly different ways to attract ideal new clients, customers and patients like bees to spilled honey!

Members of our programs have discovered how simple it is to make more money per month than they used to make all year…more money than they ever have even imagined possible!

The system that has been developed, perfected and proven eliminates old-fashioned, cold marketing grunt work or wasted advertising once and for all! Whether you own a business, professional practice or are in sales for an employer, we can show you how easy it is to solve your biggest problem…

How To Get A Continuous Stream Of Qualified, Interested Prospects And Customers To Come YOU…Every Single Day!

This program was specifically designed to make sure you increase your sales and profits in the shortest time possible. These powerful formats can be put into action IMMEDIATELY. The Small Business [Read more →]

Enjoy the content on this site? Keep your fresh content coming by keeping our fingers buzzing...Send us a bevy.

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Tags: Good Resources, Internet Marketing For Small Business, Marketing Secrets, Small Business Marketing by Kimberly Edwards
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If you are a company that likes to use tele-sales/telemarketing, you MUST be aware of some Cultural Etiquette with the people you have your sales people cold calling…

Check out this great article from Cindy King:

Cultural Blunders in Tele-Sales

Cindy submitted this fabulous article to the “Dessert Course” in the “Progressive Dinner” Blog Carnival we hosted on BlogNButter.com!

She explains that Politeness is the key point of connection where telemarketing companies often fail to do now, especially since many marketing efforts are outsourced to other countries that do not understand the level of politeness required for the country they are calling.

I left a lengthy comment and wanted to share it with you here! Please let us know what your opinions are on this topic by Commenting in the Comment Box Below!

My Opinion:

” I certainly hope that cold calling/tele-sales will improve with time! I wish they improved yesterday!

This is a very valuable marketing resource really…It’s just below face-to-face sales…and I don’t think that telemarketing companies use this to their advantage…

I love the idea of using the qualified leads…If you don’t use qualified leads, no matter what you’re selling, you will have [Read more →]

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Tags: Marketing Secrets, Rants, Small Business Marketing by Kimberly Edwards
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Have you ever wondered how some publications are such amazing sellers?

All you have to do is take a look at their headlines.

Check out the next Women’s Day, Women’s World, Cosmopolitan, or even the National Enquirer…These are “old school”…still in newspaper format…

However, they have some of the greatest headlines that catch women’s attention at the check-out line all over the world!

The next time you go through the check-out at your local grocery store, grab yourself a copy…

Read them…take note of your reaction…Learn…Write your own headlines that mirror these great ones using the keywords of your product or service…

Keep a swipe file, either online or offline, with the headlines you like the best…Use them when you are writing by changing the words to fit your topic!

Use these headlines as templates! They have done research, they are tried and true!

They capture your attention, relate to you as a reader by connecting with you through a problem or issue you may have, then they do a great job to convince you of what it is they want you to do or buy…

Great headline formulas!

You’re sure to figure out a winning headline!

***

I hope you enjoyed this Marketing Tip on The Small Business Marketing Blog! Until next time…

Happy Marketing,

Kimberly Edwards

P.S. In fact, it may be even better to just grab a subscription to your home, especially if you are doing a lot of copywriting:

Cosmopolitan Magazine The largest-selling young women’s magazine in the world, Cosmopolitan is famous for its upbeat style, focus on the young career woman and candid discussion of contemporary male/female relationships. Since its founding in 1886, Cosmopolitan has been reporting on modern social trends that affect the lives of cosmo women.

Technorati Tags: marketing, Women’s Day, Women’s World, Cosmopolitan, National Enquirer, writing headlines, copywriting, marketing tip

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Tags: Marketing Secrets, Small Business Marketing by Kimberly Edwards
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When giving a “thumbs up” on Stumble Upon, be sure to comment, if it is relevant to your site, blog, product or service.

Leave your comment, followed by your first name and your website.

When other people see your comments, Stumble Upon automatically gives a link on your link you’ve left that is clickable, and gives people the ability to go to the actual link, or to the stumble upon page for that url.

Awesome for creating links, awesome for exposure, great to keep your content on your Stumble Upon shares current…

Also, check out the new Stumble Upon toolbar…It rocks. So easy, doesn’t take up a lot of room, and makes it so very simple to stumble pages to friends, family and create links in your comments!

***

Hope you enjoyed this Marketing Tip on The Small Business Marketing Blog! Until next time…

Happy Marketing,

Kimberly Edwards

P.S. Add me as a friend on Stumble Upon.

Technorati Tags: marketing, stumble upon, stumble upon marketing, links, marketing tip

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Tags: Marketing Secrets by Kimberly Edwards
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We often surf & “stumble” around as frequent viewers of other blogs because they are a great way to keep up to date on today’s hype, news and info on marketing and business. About 1 week back, Kenney and I were intrigued when we found a post about a test that can potentially help you (and us) increase your backlinks, increase your pagerank, increase traffic, prestige, and more…

Here’s the crux of the experiment:

Brad Blogging had a vision that could help to increase one’s website/blog’s Technorati Authority. There are 4 easy steps in the experiment:

1. Make a blog post and copy the list below after the line.
2. Include your link at the end of the list.
3. In order for Brad Blogging to know that you have joined with his experiment, you have to make a comment from the original post.
4. Sit back and watch your Technorati Authority Increase…

—*–Copy Here - Technorati Authority–*>

1. Brad Blogging.com - Daily Blog Tips For The Masses

2. Daily Blogging Tips At The Daily Rambler

3. Blog Chews - Blog About Anything

4. Steve v4.6 - Big Made Small

5. GIVEAWAY CITY

6. Indo Contest.com - Find the Latest Contest Here

7. POTPOLITICS-We Smoke the Competition

8. ATA - AskTheAdmin.com

9. Dolly’s Daily Diary

10. The Tech Juice - Tech Tips And More

11. Wendy’s OBA, Blog Tips & Tricks

12. Wendy’s Reel - Fact And Fancy

13. A Grateful Heart

14. 50+Whatever..Just some Ramblings in Life

16. The Blog for DesignCreatology

17. Contest Whiz - The Blog Contest Expert

18. About Blog Contests

19. Esmeraldasblog - Como aumentar la Authority de Technorati

20. Best Widgets for free - Blog Widgets

21. New life by Pitonizza

22. Todo Seiya - Como aumentar la Authority de Technorati

23. Blog for Spanish Readers

24. The Blogger And The Blog

25. Hero Help

26. Makmalcyber

27. Forex Study

28. Techyplus

29. 8

30. Darn Good Reviews

31. Blogger Tips - DotBlogger

32. Lilyruths This and That

33. That Blog 4 Me

34. Pinoytek - Make Money Online and SEO Blog

35. Snigit(blogspot)

36. Snigit(.com)

37. Best Of The Web

38. Swat the Fly

39. Area3000

40. Shut Up And Eat

41. Find Torrent Blog

42. Cebu in the World

43. Web Design

44. Trestin Adventures

45. Ask Trestin

46. Trestin Autobiography

47. Trestin Ideas

48. Trestin Gallery

49. Trestin Games

50. Trestin Hall Of Fame

51. Trestin History

52. Parnell Forever

53. Trestin Political

54. Trestin Spiritual

55. Trestin Sports

56. Trestin Store - Yep, Each One Of These Are Different Blogs.

57. The Ordinary Agung

58. Il blog di Luca Marchi

59. What About Brazil?

60. Shri Rada Blog

61. Hawaiian Travel Blog

62. Hawaii Cruise Superstore

63. GadgetHeat

64. Over The Sky

65. Yavinator log

66. I Travel to Work do you?

67. Marketing Blog - Because Marketing Is Vital To Your Success!

68. Analyzed Marketing Solutions

69. The Small Business Marketing Blog

70. Add Your Blog Link Here!

*– End Copy - Paste This List And Join! –*

Don’t forget to comment on Brad’s original post. Also, why not leave a comment here!

***

Jump in on this experiment by copying & pasting, and adding your blog link at the end of the list. Be sure to leave a comment on the original post and also on this blog.

I hope you enjoyed this Internet Marketing post on The Small Business Marketing Blog! Until next time…

Happy Marketing,

Kimberly Edwards

P.S. Add me as a friend on Stumble Upon.

Technorati Tags: small business marketing, marketing experiment, technorati authority, internet marketing, marketing secrets

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Tags: Internet Marketing For Small Business, Marketing Blog, Marketing Secrets, Small Business Marketing by Kimberly Edwards
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There’s an old saying that you should find a need, fill it, and you’ll get rich.

It’s not really true. You need to find a want and fill it. People don’t always want what they need. They need to eat right, but they don’t. They need to stop smoking, but they don’t. They want to be more healthy. You want to sell them what they want, but give them what they need.

Your prospects and customers are people just like you and me and they’re going to respond to messages similar to ones we might respond to. They’ll get turned off by the same things and exaggerations that we do. Filling their needs and wants typically involve things that we’ve talked about - convenience, long-lasting, time-saving, better-looking, more functional stronger guarantees, better service, etc.

We never know which hot button is their buying button. We need to test one feature or benefit against another until we discover what their hot buttons are. Your objective is simply one of matching your marketing mission to the functions of the products or services that your business offers. If your business offers products and services that by design are problem solvers, then you need to use this function in your marketing approach.

You want to exaggerate and accentuate the types of problems they may have because your product or service will solve them. Point out a problem in detail and tell just how your product or service is designed to solve that problem.

Here’s an example. A diet program. You don’t want to sell the powder or the vitamin, but you want to sell better confidence, better health, greater attraction, and long life.

How do you uncover their real wants and desires? If you listen, you’ll discover the customer talking back to you in many ways. They might speak directly with you, your employees, the media, other customers. You have to pay attention. You’ll hear more of what they don’t want instead of what they do want.

They might say prices are too high or there’s not a big enough selection or the quality isn’t high enough. That’s telling you the opposite of what they really want. However and whatever they say - listen to them! You’ll learn something every time you do.

Happy Marketing,

Kenneth & Kimberly Edwards
Founders of FinancialBreakthrough102.com

P.S. Free Report for Business Owners. Tired of not enough sales and profits? Discover ways to sell more, cut cost and double profits with tons of low-cost marketing strategies revealed all in detail…

Financial Breakthrough 102

Technorati Tags: FinancialBreakthrough102.com, Financial Breakthrough 102, marketing, small business marketing, small business

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