The Small Business Marketing Blog

If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!

Have you ever felt that creating your advertising campaign is just either too much work, will take up too much of your time, or you’re not confident in your ability to advertise it yourself?

Have you ever considered using an advertising agency?

Honestly, you DO NOT NEED to be an expert at everything to run your business, or you would be able to be a one-man show…You’d also be a burnt out one-man show! There are times you MUST learn to delegate…

Frank Ginsberg is an ad man at Avrett Free Ginsberg in New York, a 29-year old agency, and their $380 million company thrives on high energy and non-traditional marketing techniques, mixed with a close family environment with great teamwork.

As with all great people in charge realize, change is [Read more →]

Popularity: 1% [?]

Tags: Good Resources, Small Business Marketing by Kimberly Edwards
No Comments »

Discover over 100 truly different ways to attract ideal new clients, customers and patients like bees to spilled honey!

Members of our programs have discovered how simple it is to make more money per month than they used to make all year…more money than they ever have even imagined possible!

The system that has been developed, perfected and proven eliminates old-fashioned, cold marketing grunt work or wasted advertising once and for all! Whether you own a business, professional practice or are in sales for an employer, we can show you how easy it is to solve your biggest problem…

How To Get A Continuous Stream Of Qualified, Interested Prospects And Customers To Come YOU…Every Single Day!

This program was specifically designed to make sure you increase your sales and profits in the shortest time possible. These powerful formats can be put into action IMMEDIATELY. The Small Business [Read more →]

Popularity: 1% [?]

Tags: Good Resources, Internet Marketing For Small Business, Marketing Secrets, Small Business Marketing by Kimberly Edwards
No Comments »

Do you sell products or services, or want more traffic to your site? Well, if you do, I have a way for you to increase your traffic thereby increasing your sales by using Blog Advertising.

You can tap into the blogosphere enabling you to build traffic, links and great feedback for your websites, products and ideas!

Awesome way to be able to pick and choose which blogs will advertise your stuff! You can check out what the blog looks like, what page rank they have, and what that blog is all about before you shell out your cash to advertise with them.

SponsoredReviews.com will allow you get direct and search engine traffic and help you brand your product or service.

Bloggers have 7 days to write the review you requested, and you choose whatever parameters you want for the bloggers.

You can either choose the bloggers yourself, or wait for them to request you by listing a “job opportunity”.

It’s a win-win situation. You get the buzz out, the blogger makes money and has content to write about.

Awesome! Be sure to check it out for yourself!

***

I hope you enjoyed this Internet Marketing for Small Business post on The Small Business Marketing Blog! Until next time…

Happy Blog Advertising,

Kimberly Edwards

P.S. Let us know what your experiences have been with Blog Advertising by Commenting in the Comment Box Below!

Technorati Tags: blog advertising, Sponsored Reviews, internet marketing, internet marketing for small business, advertising, marketing

Popularity: 7% [?]

Tags: How To Advertise, Internet Marketing For Small Business, Small Business Marketing, Website Traffic by Kimberly Edwards
No Comments »

I wanted to let you know about a way to advertise your website, product or service by Placing your ad on thousands of sites with BidVertiser. Get $20 in FREE clicks.

Many of you have heard of Google AdWords, but some of you are even unable or unwilling to get a Google AdWords account for whatever reason.

Here is another viable option: Promote your Website with BidVertiser. Get $20 in FREE clicks.

I didn’t want to recommend BidVertiser until we saw some great results and we have also been paid as affiliates too!

There are a number of different categories and subcategories to choose from to place your ads on sites that are in your niche!

Overall, a thumbs up experience with BidVertiser!

***

I hope you enjoyed this How to Advertise post from The Small Business Marketing Blog! Until next time…

Happy Advertising,

Kimberly Edwards

P.S. Try BidVertiser for yourself and advertise your product, service or website:

Technorati Tags: advertise blog, advertise website, BidVertiser, advertising space, advertisers, text link ads

Popularity: 10% [?]

Tags: How To Advertise, Internet Marketing For Small Business, Small Business Marketing, Website Traffic by Kimberly Edwards
No Comments »

If you are a company that likes to use tele-sales/telemarketing, you MUST be aware of some Cultural Etiquette with the people you have your sales people cold calling…

Check out this great article from Cindy King:

Cultural Blunders in Tele-Sales

Cindy submitted this fabulous article to the “Dessert Course” in the “Progressive Dinner” Blog Carnival we hosted on BlogNButter.com!

She explains that Politeness is the key point of connection where telemarketing companies often fail to do now, especially since many marketing efforts are outsourced to other countries that do not understand the level of politeness required for the country they are calling.

I left a lengthy comment and wanted to share it with you here! Please let us know what your opinions are on this topic by Commenting in the Comment Box Below!

My Opinion:

” I certainly hope that cold calling/tele-sales will improve with time! I wish they improved yesterday!

This is a very valuable marketing resource really…It’s just below face-to-face sales…and I don’t think that telemarketing companies use this to their advantage…

I love the idea of using the qualified leads…If you don’t use qualified leads, no matter what you’re selling, you will have [Read more →]

Popularity: 14% [?]

Tags: Marketing Secrets, Rants, Small Business Marketing by Kimberly Edwards
1 Comment »

Have you ever wondered how some publications are such amazing sellers?

All you have to do is take a look at their headlines.

Check out the next Women’s Day, Women’s World, Cosmopolitan, or even the National Enquirer…These are “old school”…still in newspaper format…

However, they have some of the greatest headlines that catch women’s attention at the check-out line all over the world!

The next time you go through the check-out at your local grocery store, grab yourself a copy…

Read them…take note of your reaction…Learn…Write your own headlines that mirror these great ones using the keywords of your product or service…

Keep a swipe file, either online or offline, with the headlines you like the best…Use them when you are writing by changing the words to fit your topic!

Use these headlines as templates! They have done research, they are tried and true!

They capture your attention, relate to you as a reader by connecting with you through a problem or issue you may have, then they do a great job to convince you of what it is they want you to do or buy…

Great headline formulas!

You’re sure to figure out a winning headline!

***

I hope you enjoyed this Marketing Tip on The Small Business Marketing Blog! Until next time…

Happy Marketing,

Kimberly Edwards

P.S. In fact, it may be even better to just grab a subscription to your home, especially if you are doing a lot of copywriting:

Cosmopolitan Magazine The largest-selling young women’s magazine in the world, Cosmopolitan is famous for its upbeat style, focus on the young career woman and candid discussion of contemporary male/female relationships. Since its founding in 1886, Cosmopolitan has been reporting on modern social trends that affect the lives of cosmo women.

Technorati Tags: marketing, Women’s Day, Women’s World, Cosmopolitan, National Enquirer, writing headlines, copywriting, marketing tip

Popularity: 17% [?]

Tags: Marketing Secrets, Small Business Marketing by Kimberly Edwards
2 Comments »

I couldn’t tell you how many times I’ve heard and said, “The List is King!”

What’s “The List”? People you can market to directly, either through physical mail, the phone or email that have expressed interest in the products or services you offer.

The success of your business depends on the quality, quantity and responsiveness of your lists.

Where can I get a list like that? I was “stumbling” around online and always write down good resources, as you always want to stay abreast of what’s going on, and have back-up plans if companies you usually use are no longer operating.

I found a site, DCMG.com, that specializes in selling telemarketing lists. As I said earlier, it is important to have quality lists, and so I did a little bit of research on the site to find out that they have been operating online for 11 years. That gave them some clout in my books.

Not only do they sell telemarketing lists, but if you need a direct mailing list, this is a place to go to too! For example, do you want to send out postcards to promote something new or a discounted deal to drive more customers?

Even if you have an online business, you can still utilize a direct mail or telemarketing list. Your business is not just stuck on the internet if you don’t want it to be. People still respond extremely well to offline marketing, and in many cases, even better than online marketing.

* Remember: You’re always in business as long as you have your list or the ability to create one.

***

I hope you enjoyed this Good Resource post on The Small Business Marketing Blog! Until next time…

The List is King,

Kimberly Edwards

P.S. Add me as a friend on Stumble Upon.

Technorati Tags: small business marketing, telemarketing list, telemarketing lists, telemarketing, direct mailing lists, direct mail list, direct mail, offline marketing

Popularity: 28% [?]

Tags: Good Resources, Small Business Marketing by Kimberly Edwards
Comments Off